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Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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In this episode of Diversity Discourse, the team from Jayne Agency discusses the intricacies of brand strategy, focusing on the importance of alignment, the need for clarity in branding, and the iterative process of managing a brand. They explore when a business should consider rebranding versus realigning, the metrics that can be used to measure brand effectiveness, and the risks associated with imitating competitors. The conversation also highlights the value of the Devil's Advocate, a tool designed to help business leaders navigate their brand strategy effectively.
42 episodes
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