Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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Join Liraz Postan, International SEO Expert and founder of UK-based marketing agency BrainZ Digital, as she shares everything she knows about leveraging competitive analysis to dominate in the SERP. Learn from Liraz how to identify your direct and top competitors to adapt strategies in response to evolving search algorithms. She also reveals her favorite tools and methods for extracting data and discusses how to balance competitive focus with unique value propositions.
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