What if your best marketing copy is already written… by your clients?

In this Hot Tip Friday episode, I’m sharing two simple and powerful ways to collect meaningful client feedback and turn it directly into marketing that converts. Whether you’ve been stuck trying to write better website copy or you’re not sure what to say on social media, this episode will walk you through how to let your clients tell the story for you.

I also share my top trick for pulling it all together without getting overwhelmed, and how I use ChatGPT to streamline the process without letting it write the final message.

💥 Key Takeaways:

✅ Use real client language to make your marketing feel more authentic
✅ Send an annual survey to pull out the emotional and practical value of your services
✅ Analyze recurring themes with a simple qualitative method
✅ Mine your Google and Facebook reviews for messaging gold
✅ Yes, you can (and should) repurpose reviews in your content
✅ Use ChatGPT to synthesize—not write—your copy
✅ Client feedback is the shortcut to connection and conversion

📢 DOGCO MASTERMIND
Enrollment is open through June 6 (or until full)
Join a powerful group of pet care business owners scaling with structure and support to get you to the next level.
🎯 https://dogcolaunch.com/mastermind

💬 What’s one piece of client feedback you could turn into a headline today?
🐾 Share this episode with a pet pro who wants to simplify their messaging and connect more deeply with their audience.