Data is the New Gold - with Mike Pruchnicki
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on September 26, 2024 07:13 ()
What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 395038793 series 3528915
In this episode of E-Commerce Speaks, we talk with Mike Pruchnicki, former Performance Marketing Lead at The Razor Group, and previously, Head of Paid Social at eObuwie (now called Modivo). Our discussion ranges from the challenges of managing numerous ad accounts for numerous storefronts, through how Mike helped to scale monthly spend from five to seven figures.
We also discuss:
- The importance of cleaning up your data
- CAPI and the iOS14 update
- Advice for e-commerce retailers today
7 episodes