In Ep. 155 of Earned, Conor sits down with Ahad Khan, the CEO of Kajabi—the creator commerce platform that allows creators to support thriving online businesses. To start, we dive into how Kajabi empowers creators to build and control their businesses beyond social media. Ahad shares how he sees the diverse landscape of the creator economy, likening today's creators to the new wave of small and medium enterprises. He introduces us to some of Kajabi's strategies, including product integrations like Viably that boost community engagement and revenue potential. We then discuss the dual nature of content creation—authoritative and entertaining—and how creators can strategically leverage social media for relationship building rather than just monetization. Switching gears, we unpack Kajabi's commitment to aligning its success with that of its creators, offering tools that facilitate value creation and income generation. To close the show, Ahad sheds light on what community he would build if given the opportunity, and why.

In this episode, you’ll learn:

1. How Kajabi empowers creators to control their businesses beyond social media
2. Why content should be authoritative or entertaining for successful monetization
3. How the creator economy is a growing force in digital entrepreneurship

Connect with the Guest:

• Ahad’s LinkedIn - @ahadrkhan

Connect with Conor Begley & CreatorIQ:

• Conor’s LinkedIn - @conormbegley

• CreatorIQ LinkedIn - @creatoriq

Follow us on social:

• CreatorIQ YouTube - @TribeDynamics

• CreatorIQ Instagram - @creatoriq

• CreatorIQ TikTok - @creator.iq

• CreatorIQ Twitter - @CreatorIQ