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Wondering if your email marketing is actually working? It's time for a reality check! Mid-year is the perfect time to take a step back and assess whether your emails are building that engaged, ready-to-buy audience you're after - or if you're just sending into the void.

In this episode, I'm sharing a quick 5-minute check-up that will reveal exactly where your email engagement stands and what you need to focus on next. No overwhelming deep-dives, just clear benchmarks and actionable next steps.

You’ll:

  • Get the latest open, click and conversion rate benchmarks
  • Know instantly if you are performing below average, on average or excelling
  • Get specific advice on what to focus on if you aren’t doing so well (or what you can do next if you are!)

You’ll walk away knowing exactly which metric needs your attention first and have a clear idea on where to start improving your email engagement immediately.

Want to take the quiz version? I’ve built an engagement quiz for you covering the above and more. Take it at: yaelkeon.com/emailquiz - no email address required to see your results!

References:

Klaviyo Email Marketing Benchmarks

MailerLite Email Marketing Benchmarks

Want to see more of what I get up to when I’m not podcasting?

See omnystudio.com/listener for privacy information.

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100 episodes