Think LinkedIn groups are just digital tumbleweeds rolling around with no real value? Sales training expert Tracy Bedwell is about to change your mind in this "from the vault" LinkedIn Live replay! Tracy reveals her systematic approach to leveraging LinkedIn groups and events that grows her audience by 100 people every single Wednesday – and authors, these strategies are pure gold for building your platform. She breaks down her "big fish, small pond" strategy of mixing large communities with niche groups where you can quickly become the go-to expert, sharing why 99.9% of people are missing out on the low-hanging fruit that groups represent and how one strategic post per week generates between 200,000 to 600,000 views consistently.
If you've been struggling to gain traction on LinkedIn or wondering how to turn your expertise into authority, Tracy's "give to get" philosophy and foundation-first approach will transform how you think about platform building. We explore how joining strategic groups instantly gives you access to thousands of potential readers, why Wednesday mornings are Tracy's secret weapon, and how she uses LinkedIn events to fill 50% of her meetings without even attending them. This isn't about spamming or self-promotion – it's about becoming a thought leader through genuine value and strategic community engagement.

• Tracey Bedwell: linkedin.com/in/tracybedwell-salestraining

• Gillian Whitney: linkedin.com/in/gillianwhitney
• For more information checkout EasyPeasyBooks.com