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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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188 - Our Founder & CEO Andriy Boychuk is launching his first eCommerce business, and he’s here to walk you through the inner workings of this exciting venture.
Watch the full in-person episode here!
You’ll Learn
- The reason Andriy is doing it now, after 7 years in eCommerce
- Andriy’s top advice for choosing a niche
- Building from scratch vs. buying an existing business: pros and cons
- Getting started: research tips and key considerations
- Our co-host Vira’s top tips for market research and analysis
- How Andriy plans to validate his concept
- Choosing the right eCommerce program: what to consider
- Product sourcing models and which one Andriy is choosing
- Macro- or micro-influencers for a new eCommerce business
- Legal considerations when starting eCommerce business
Click here to check all the mentioned resources in this episode.
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