Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Last-Minute BFCM Checklist: 14 Mistakes to Avoid
Email Einstein Ingenious eCommerce Email Marketing by Flowium
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174 - Dive into our Last-Minute BFCM Checklist to make sure you’re fully ready for the biggest sale of the year!
Watch the full episode here!
You’ll Learn
- How to sync your target audience on different platforms
- Klaviyo’s functions to leverage for a smoother shopping experience
- One simple strategy to boost your AOV by 10%
- Why it’s worth investing in an app before BFCM
- One seemingly small detail that can sabotage your checkout process
- Things to consider and tools to leverage to improve your delivery process
- One low-hanging-fruit strategy guaranteed to boost your conversions
- The biggest category that gets returned during BFCM and what to do about it
Resources Mentioned in This Episode
- Free Black Friday/Cyber Monday Checklist
- Unlocking Customer Service Success: Lessons from TalentPop
- Turning Customer Service into a Profit Center: Chat with Gorgias
- TalentPop
- 12 Strategies to Boost AOV During BFCM
- Tapcart blog
- Malomo
- The Klaviyo Blog
- H&M
- Loom: Free screen recorder for Mac and PC
- ProductPinion Increases your Amazon Sales with Testing
- #138. Maximize Profits By Learning Customer’s Opinions
- Wonderment Proactive CX Platform
- Leave an Apple review & get a Flowium gift
- Send us your email marketing questions
203 episodes