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Beyond the App Store: How Mobile Gaming and Digital Goods Are Monetising Outside the Gatekeepers

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Manage episode 480172808 series 2926374
Content provided by BFM Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by BFM Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Mobile gaming is on track to become a $270 billion industry by 2032, but it’s not just the games themselves evolving. A global shift is underway as publishers look to break free from the traditional app store model, spurred by regulations like the EU’s Digital Markets Act and similar moves in Japan, Korea, and Indonesia.

In this episode of Enterprise Explores, we speak with Shane Happach, CEO of Coda, a Singapore-based payment aggregator helping publishers and digital goods providers take control of their monetisation strategies. We explore how the rise of out-of-app payments could transform the customer experience, open up new markets, and reshape how digital content is sold, from mobile games to streaming platforms and dating apps.

Image Credit: Shutterstock

See omnystudio.com/listener for privacy information.

  continue reading

3677 episodes

Artwork
iconShare
 
Manage episode 480172808 series 2926374
Content provided by BFM Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by BFM Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Mobile gaming is on track to become a $270 billion industry by 2032, but it’s not just the games themselves evolving. A global shift is underway as publishers look to break free from the traditional app store model, spurred by regulations like the EU’s Digital Markets Act and similar moves in Japan, Korea, and Indonesia.

In this episode of Enterprise Explores, we speak with Shane Happach, CEO of Coda, a Singapore-based payment aggregator helping publishers and digital goods providers take control of their monetisation strategies. We explore how the rise of out-of-app payments could transform the customer experience, open up new markets, and reshape how digital content is sold, from mobile games to streaming platforms and dating apps.

Image Credit: Shutterstock

See omnystudio.com/listener for privacy information.

  continue reading

3677 episodes

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