Manage episode 412088102 series 3463546
In this episode of Enterprising Minds, Alex, Ruthi, and Dave discuss the potential impact of artificial intelligence (AI) on marketing jobs, inspired by conversations and a notable quote from Sam Altman suggesting that advanced AI could handle 95% of tasks currently done by marketers, consultancies, and creatives.
The discussion covers the implications of this shift, how jobs in marketing might evolve rather than disappear, and how businesses across various sizes might be affected differently. The episode touches on the transition period towards using AI more extensively, the potential for AI to improve efficiency and creativity in work tasks, and the nuances of integrating AI into the current technology infrastructure of companies.
Subscribe to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player.
Subscribe to the Pathways Newsletter where we’re exploring AI, marketing, and marketing careers together every week! You’ll get unique case studies, deeper dives into some of the podcast topics, and more: https://bit.ly/453sNKx
Do you have ideas or suggestions? Get in touch at [email protected]
Connect with Dave
- Website: http://bit.ly/3Z5L3Pn
- YouTube: http://bit.ly/41zuOfc
- Instagram: https://bit.ly/41zCPjZ
- LinkedIn: https://bit.ly/40J3867
Connect with Ruthi
- LinkedIn: https://bit.ly/3ZvZH1v
Connect with Alex
- Website: http://bit.ly/3Z5MwVT
- LinkedIn: http://bit.ly/3KPDmIy
Chapters
1. Ep 29: Embracing AI in the Workplace - Challenges and Opportunities (00:00:00)
2. Exploring AI's Impact on Marketing Jobs (00:00:32)
3. The Evolution of Marketing in the AI Era (00:03:31)
4. AI's Role in Different Business Sizes and Marketing Specializations (00:11:05)
5. The Future of AI in Marketing and Beyond (00:24:11)
6. Onboarding and Business Use Cases for AI (00:33:44)
7. Wrapping Up: The Optimistic Future of AI in Business (00:37:37)
63 episodes