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Why A Successful Yellow Pages Sales Executive Left The Business To Start Her Digital Marketing Agency
Manage episode 336744696 series 3363548
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Most people who start a business keep their jobs for a steady paycheck and secretly build their companies. But not Gina Sifers. She got permission from her manager to work for herself while working for him. Everything went smoothly until he became a competitor in digital advertising. That's when he kicked Gina to the curb and her career got interesting. Follow her story through the twists and turns that will leave you guessing until the end.
Andrew Ellenberg is President & Managing Partner Of Rise Integrated, an innovative studio that creates, produces, and distributes original multimedia content across digital touchpoints. Email [email protected] or call 816-506-1257.
Chapters
1. Introduction (00:00:00)
2. Preview (00:00:35)
3. Corporate Experience (00:00:53)
4. Pivotal Moment In Journey (00:01:36)
5. Salad Years (00:02:36)
6. Branding (00:04:46)
7. Logo (00:05:20)
8. Daily Grind (00:05:52)
9. Attack From Below (00:06:30)
10. Values and Beliefs (00:07:00)
11. Leadership (00:07:33)
12. Decade In Business! (00:08:16)
13. Accomplishments (00:08:27)
14. Community Outreach (00:09:09)
15. Work Ethic (00:10:10)
16. Clientele (00:10:31)
17. Competitive Differentiation (00:11:09)
18. Rewards (00:12:39)
19. Business Plan (00:12:59)
20. First Customer (00:15:11)
21. Retention Strategy (00:16:38)
22. Exit Strategy (00:17:42)
23. Key Influences (00:18:43)
24. Covid Impact (00:20:50)
25. Web3 Vision (00:23:13)
26. Web3 Tactics (00:24:14)
27. Short Form Content (00:26:05)
28. Recap (00:27:03)
29. Conclusion (00:27:14)
10 episodes
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