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Smart People Podcast is a biweekly, interview-based podcast that features today's most well respected thought leaders engaging in authentic, insightful conversation for the benefit of the listener. The host, Chris Stemp, and his co-host/producer Jon Rojas, utilize their insatiable curiosity and relatable charm to provoke their guests into giving the interview of a lifetime. Every single guest has achieved a high level of recognition within their arena and in doing so has collected a wealth o ...
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Revisit timeless insights from Alberto Savoia, Google’s first engineering director and the driving force behind the launch of AdWords, in this re-released 2019 ETL episode. As the creator of “pretotyping” and author of The Right It, Savoia tackles one of innovation’s greatest challenges: ensuring you’re building a product the market truly wants. With 80% of innovations failing—even when executed competently—Savoia reframes success as not only building it right, but first building the right “it.” This episode offers powerful strategies for entrepreneurs, product managers, and innovators looking to test ideas quickly and minimize risk in today’s rapidly changing business landscape.
The episode first aired on March 13, 2019
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