Today's episode is hosted by Alvin Boampong and they are joined on the podcast by Markus Kamarik, Head of Infrastructure at OptiGroup, Garun Awasthi, Cloud Specialist at SEB, Albina Abdulina, Head of Cloud Integration at Keolis Sverige AB, and Viktor Junling, Head of Cloud CoE at If Insurance. The conversation explores balancing cloud innovation with cost efficiency, highlighting how organisations can adopt new technologies while managing budgets and optimising infrastructure. The exchange highlights strategies for scaling cloud solutions, streamlining operations, and maintaining financial control without stifling innovation. Listeners will gain insights into cloud governance, integration best practices, and the importance of aligning technical initiatives with business objectives. The discussion also touches on decision making, cost management, and effective team collaboration in dynamic cloud environments. Professionals and tech enthusiasts will find actionable guidance for maximising cloud value while controlling expenditure and supporting sustainable growth in modern enterprises.