What might a city look like if it was designed for cognitive comfort, rather than efficiency or productivity? That's the question asked by Josephine Yilan Liu, a 'cognitive urbanist' and founder of Transformative Cities, a framework and consulting practice that turns scientific insight into design tools—practical enough to guide small decisions, deep enough to reframe how we think about urban life. In this episode, host Nick Perloff-Giles sits down with Josephine to learn more about rethinking our cities from a holistic, cognitive perspective.