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If I put your fashion brand side by side with three of your competitors — would your customer immediately know why they should choose you?

That's the power of your Unique Value Proposition (UVP).

In this episode of the Fast Track Your Fashion Brand Podcast, I'm breaking down Step 5 of the Fashion Launch Blueprint and teaching you my 6-step framework to make your brand unforgettable. You'll learn how to:

  • Get crystal clear on your customer

  • Identify the real problem your brand solves

  • Write your UVP statement

  • Add an emotional hook that sells

  • Define your product differentiators

  • Create a hero tagline that sticks

👉 If this episode helps you, share it with a friend who's also building a fashion brand!

Get the Fashion Launch Blueprint + Mentor here

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100 episodes