Logan Richetti sits down with Bryce Matheson, founder of Lendr—a powerful new software platform that Finley Capital has recently adopted. They dive into the world of software development, exploring why it’s more complex than most realize. Bryce shares the ups and downs of building Lendr, while Logan explains why he loves the platform and how it stands out in the private lending space.

Logan shares the journey of Finley Capital—from just a few friendly loans to a fast-growing business now aiming for a $100 million balance sheet. He talks about the challenges of selling a private lending company, including the difficulty of transferring trust-based borrower and investor relationships that are often closely tied to the founder.

Bryce opens up about his own private lending business, his goal of building a $10–15 million balance sheet, and why he’s committed to keeping it local and personal with both borrowers and investors.

Tune in for a raw, behind-the-scenes look at how private lenders are scaling, staying grounded, and using tech like Lendr to power their growth.

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Are you a borrower, investor, or private lender looking to unlock new opportunities in real estate and private lending? Join Logan Richetti, founder of Finley Capital, as he shares expert insights and strategies from years of experience in the private lending industry. Tune in weekly for episodes covering all aspects of private lending—from securing hard money loans and private capital, to real estate investment tips, portfolio management, and retirement strategies. We’ve got everything you need to fuel your next big investment!

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