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Culture Is ROI: How Christian Conrad Builds Magnetic Company Cultures in Startups (1/2`)

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Manage episode 481279073 series 2564087
Content provided by [email protected]. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by [email protected] or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Sponsor

👉 Struggling with small biz finances? Tide’s free account + up to €400 cashback makes it a no-brainer: tide.co/Podcastsde – use code STARTUPRADIO


🎧 Opening

What if your company culture was your biggest growth engine? In this episode, we dive deep with leadership coach Christian Conrad to unpack what makes startup cultures not only magnetic but measurable — and how founders can lead with emotional intelligence and trust from Day 1.

📌 What You'll Learn:

  • How to use eNPS to measure engagement and cultural health

  • Why trust-first leadership beats control-based management

  • The daily engagement boosters that scale with your team

  • How to retain top startup talent during the Fachkräftemangel

  • When to use the Kano model and 4DX to execute cultural transformation

👤 Guest Spotlight:

Christian Conrad, founder of Management Boost and author of Magical Company Culture, is on a mission to create 1 million smiling employees by 2035. He has helped startups and corporates alike transform their cultures into scalable engines for growth.

🎯 Your Turn:

If you’re building a startup, managing a tech team, or investing in founders — this conversation will shift your thinking on leadership.

👉 Follow Startuprad.io, subscribe on Spotify & Apple Podcasts, and leave a ⭐⭐⭐⭐⭐ review. Share with your co-founder, HR lead, or investor network.

Follow the editor in chief / founder on LinkedIn:http://www.linkedin.com/comm/mynetwork/discovery-see-all?usecase=PEOPLE_FOLLOWS&followMember=joernmenninger


✅ Show Notes:

⏱ Timestamps:

  • 00:00 – Introduction

  • 05:12 – What Is a Magnetic Company Culture?

  • 13:20 – Measuring Engagement with eNPS

  • 22:05 – Trust-Based Leadership and Emotional ROI

  • 31:47 – Daily Engagement Boosters for Startup Leaders

  • 40:15 – Case Study: Renewable Energy Company Culture Turnaround

  • 48:05 – Closing Advice for Founders

  continue reading

187 episodes

Artwork
iconShare
 
Manage episode 481279073 series 2564087
Content provided by [email protected]. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by [email protected] or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Sponsor

👉 Struggling with small biz finances? Tide’s free account + up to €400 cashback makes it a no-brainer: tide.co/Podcastsde – use code STARTUPRADIO


🎧 Opening

What if your company culture was your biggest growth engine? In this episode, we dive deep with leadership coach Christian Conrad to unpack what makes startup cultures not only magnetic but measurable — and how founders can lead with emotional intelligence and trust from Day 1.

📌 What You'll Learn:

  • How to use eNPS to measure engagement and cultural health

  • Why trust-first leadership beats control-based management

  • The daily engagement boosters that scale with your team

  • How to retain top startup talent during the Fachkräftemangel

  • When to use the Kano model and 4DX to execute cultural transformation

👤 Guest Spotlight:

Christian Conrad, founder of Management Boost and author of Magical Company Culture, is on a mission to create 1 million smiling employees by 2035. He has helped startups and corporates alike transform their cultures into scalable engines for growth.

🎯 Your Turn:

If you’re building a startup, managing a tech team, or investing in founders — this conversation will shift your thinking on leadership.

👉 Follow Startuprad.io, subscribe on Spotify & Apple Podcasts, and leave a ⭐⭐⭐⭐⭐ review. Share with your co-founder, HR lead, or investor network.

Follow the editor in chief / founder on LinkedIn:http://www.linkedin.com/comm/mynetwork/discovery-see-all?usecase=PEOPLE_FOLLOWS&followMember=joernmenninger


✅ Show Notes:

⏱ Timestamps:

  • 00:00 – Introduction

  • 05:12 – What Is a Magnetic Company Culture?

  • 13:20 – Measuring Engagement with eNPS

  • 22:05 – Trust-Based Leadership and Emotional ROI

  • 31:47 – Daily Engagement Boosters for Startup Leaders

  • 40:15 – Case Study: Renewable Energy Company Culture Turnaround

  • 48:05 – Closing Advice for Founders

  continue reading

187 episodes

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