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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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I’m your host, Jennifer Liss, and in today’s episode, we’re diving into why 2026 is the year for in-person events — and how you can make real money while delivering massive value.
If you’ve ever wondered how hosting live events can grow your business, expand your influence, and create back-end income, this episode is for you.
Here’s what you’ll learn in this episode:
- Why in-person events are exploding in 2026 and why showing up live matters for your business growth.
- How to strategically monetize your events with back-end offers and create multiple revenue streams.
- Why even multi-million-dollar business owners continue to attend events and take notes — there’s always something to learn, no matter your level.
- How to observe, analyze, and implement strategies from live events so you can replicate success without reinventing the wheel.
- A real-life example of a speaker who made 6 figures from back-end offers after a live event — and why people were ready to buy because she met them where they were.
I also share tips on:
- Maximizing the energetic + strategic impact of live events.
- Positioning yourself to attract dream clients at your event.
- Creating offers that your attendees can’t wait to say yes to.
If you’ve been thinking about hosting a live retreat, workshop, or in-person gathering in 2026, this episode will give you the clarity, confidence, and strategy to get paid while having fun.
👉 Listen now and start planning your most profitable in-person event yet!
👉 If you are interested in attending Island Awakening 2026, June 3-7, add your name to the waitlist at jenliss.com/waitlist
If you’re craving support, expansion, and a space where being yourself is your superpower, come join us in The Expansion Room. This is where you learn to hold more - more abundance, visibility, joy, and aligned action - without abandoning yourself.
👉 Join The Expansion Room at jenliss.com/expansion
If you loved this episode, make sure to:
- Follow the podcast on your favorite app so you never miss an episode.
- Leave a review - it helps me reach more amazing unicorns like you.
- Follow me on Instagram @jennifer.liss.coaching
for more tips, stories, and business inspiration.
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