From running around her parents’ factory as a child to helping lead the second generation of her family business, Joti Reehal’s story has come full circle. What started with a career in IT — cut short by arthritis and chronic pain — became the spark that led her back to fabrics, furnishings, and the world she grew up in.

For the last 22 years, Joti has worked in her family’s manufacturing business while building her own brand, Asraana, where she brings bespoke soft furnishings to homes, commercial spaces, and interior design projects. Her journey is one of resilience, creativity, and balancing family legacy with personal passion.

In this episode, Joti shares:

• Lessons from running a factory at just 14 years old
• How illness reshaped her career path and identity
• The creation of Asraana and her love for soft furnishings
• Building collaborations with interior designers and creative communities
• Finding pride in carrying her parents’ knowledge forward into the future

Connect with Joti:
🌐 Website: https://www.asraana.co.uk
📷 Instagram: https://www.instagram.com/asraana.uk
💼 LinkedIn: https://www.linkedin.com/in/joti-reehal-70571722
If you have a story to share, to inspire, or to encourage someone to take a step into the world of entrepreneurship, then please get in touch, the world needs to hear more stories, it's not always an easy ride, by sharing we may just help someone to take the first step or to grow in their business journey.

Instagram @founderinthechair

YouTube - Founder in the Chair

https://youtu.be/37Mhkf_A3gU

Email me if you would like to be a Founder in the Chair at [email protected]