In this episode of Founders Future, with host Olivia Sammons, we meet Howard Longstaff, the founder of Red Fish Coaching. Howard shares his incredible 30-year entrepreneurial journey, from building a multi-million dollar international recruitment business with offices in London, New York, and Auckland, to navigating the dot-com bubble and financial crises. He explains how these experiences, including a later pivot to solopreneurship, ultimately led him to his true calling: coaching. Howard reveals that the part of his previous roles he enjoyed most was the coaching element, helping candidates and clients with their careers and lives, which inspired him to become a certified counsellor and coach.

Howard delves into his current coaching philosophy at Red Fish Coaching, where he serves as a career, life, and business coach. He explains the deep interconnection between these areas and his mission to help leaders, founders, and professionals develop self-awareness and authentic confidence by replacing limiting beliefs with positive thoughts. He discusses his "serve with love" approach, the importance of client commitment, and his future plans, including immersive coaching weekends. Howard leaves us with a powerful piece of advice for his younger self: to have entered the coaching world much earlier to make the profound impact he is making today.