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554: How She Made 10M at 27 Years Old Selling Skincare | Rachael Wilde

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Manage episode 470151749 series 62727
Content provided by Nathan Chan and Foundr Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nathan Chan and Foundr Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this episode, Rachael Wilde, founder of TBH Skincare, shares how she went from a marketing career in the medical devices industry to creating a leading skincare brand.

She talks about discovering patented acne-fighting technology, securing licensing rights, and launching TBH Skincare with her mother as a co-founder. Rachael dives deep into how she leveraged influencer marketing, TikTok virality, and retail partnerships with Priceline to scale the business.

Entrepreneurs will learn about bootstrapping, brand storytelling, and the power of community in building a product-based business.

Listen to Nathan and Rachael discuss:

- Rachael’s transition from corporate marketing to co-founding a skincare company

- How she secured the licensing rights to a groundbreaking acne technology

- The viral TikTok moment that turned TBH Skincare profitable overnight

- Her approach to handling funding, from friends and family investments to equity crowdfunding

- The process of merging TBH Skincare into York Street Brands and what’s next for the business

- And much more business advice…

Click here to start your business for $1. You’ll get all-access foundr+, where you’ll find more in-depth, proven strategies from founders like our guest today and support and advice from our global community of 30,000 founders.

If you loved this conversation and learned something new, rate and review this episode.

Stay in touch with us, follow foundr on your favorite platform:

  continue reading

559 episodes

Artwork
iconShare
 
Manage episode 470151749 series 62727
Content provided by Nathan Chan and Foundr Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nathan Chan and Foundr Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this episode, Rachael Wilde, founder of TBH Skincare, shares how she went from a marketing career in the medical devices industry to creating a leading skincare brand.

She talks about discovering patented acne-fighting technology, securing licensing rights, and launching TBH Skincare with her mother as a co-founder. Rachael dives deep into how she leveraged influencer marketing, TikTok virality, and retail partnerships with Priceline to scale the business.

Entrepreneurs will learn about bootstrapping, brand storytelling, and the power of community in building a product-based business.

Listen to Nathan and Rachael discuss:

- Rachael’s transition from corporate marketing to co-founding a skincare company

- How she secured the licensing rights to a groundbreaking acne technology

- The viral TikTok moment that turned TBH Skincare profitable overnight

- Her approach to handling funding, from friends and family investments to equity crowdfunding

- The process of merging TBH Skincare into York Street Brands and what’s next for the business

- And much more business advice…

Click here to start your business for $1. You’ll get all-access foundr+, where you’ll find more in-depth, proven strategies from founders like our guest today and support and advice from our global community of 30,000 founders.

If you loved this conversation and learned something new, rate and review this episode.

Stay in touch with us, follow foundr on your favorite platform:

  continue reading

559 episodes

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