What does it take to stay authentic in a world driven by likes, trends, and viral fragrance reviews? In this episode of Free Yourself, Jeff Miller sits down with award-winning content creator and fragrance reviewer Paul Fino, also known as @PaulReactss, for a powerful conversation about courage, community, and creative integrity.

From navigating negative feedback to launching his own scent, Paul opens up about the challenges and rewards of being unapologetically himself in the fragrance industry. Together, Jeff and Paul explore the emotional depth behind scent, how it anchors us to memory, place, and purpose, and take a spin through the Free Yourself fragrance collection. From the earthy richness of Terre, to the cool bite of Air, to the decadent notes of Savor, this conversation is full of scent stories that celebrate individuality and belonging.

Whether you’re fragrance-obsessed or just curious about how scent and storytelling intertwine, this episode will leave you inspired to live, and smell, boldly.

Subscribe and follow Jeff’s cross-country journey through scent, story, and soul.

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