In this episode, host Traci Turnquist-Wilson sits down with Melissa Morman, an industry trailblazer who has spent over two decades redefining how homebuilders connect with their customers and the technologies that power those experiences.

Melissa takes us on a journey through the pivotal moments that shaped her remarkable career, from championing digital transformation long before it was cool to mentoring the next generation of innovators. She shares insights into how AI and IoT are poised to revolutionize homebuilding, the strategies she’s used to elevate the customer journey, and why a culture of adaptability is non-negotiable in today’s market.

You’ll hear her candid take on the challenges of driving change in a traditional industry, the lessons learned when plans went sideways, and the trends she believes will define the future of homebuilding. Whether you’re a seasoned professional, a tech enthusiast, or simply curious about what it takes to lead with purpose and vision, this conversation is brimming with inspiration and a few surprises.

Tune in and discover why Melissa believes the best is still ahead!

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🔗 Available now on Spotify, Apple Podcasts, and wherever you stream!

https://podcasts.apple.com/us/podcast/from-waterloo-to-the-alamo/id1756122919