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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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GEO Decoded is a plain‑English, practitioner‑focused guide to Generative Engine Optimization that helps you get your content cited by AI systems like ChatGPT and Gemini. Each episode breaks down how modern AI actually finds, retrieves, and uses content, explains the differences between SEO, AEO, and GEO, and shows exactly how to structure pages so they’re easy for AI to discover and cite. You’ll get a concise intro, a clear concept breakdown, a lightning Q&A, and a practical takeaway you can ship immediately—so your site becomes the trusted source AI pulls from.
Visit my site for show notes, examples, and templates: https://betterworldwithdesign.com/geo-decoded/
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