In this episode of Global Economic Press, Alex Brady discusses the latest innovation from Coupons.com, a pioneer in the digital savings space. As the Black Friday shopping season approaches, Coupons.com has introduced new features aimed at maximizing savings for consumers. The company, which has been a leading destination for coupons and savings since 1998, has added a cashback feature to its offerings. This allows users to earn money back on everyday purchases from their favorite online stores. By activating an offer and completing a purchase, shoppers can earn a percentage of their purchase back into their account, connecting them to over 2,400 top retailers and enhancing their shopping experience.

Additionally, Coupons.com has launched a new browser extension that simplifies the savings process for consumers. Available on all major browsers, this extension automatically applies available coupons, cashback, and deals from over 2,400 retailers while users shop online, ensuring they never miss a chance to save. These new features are timely, arriving just before the busiest online shopping period of the year. With a 20 percent increase in clickouts and a 10 percent rise in conversion rates in November 2024, Coupons.com continues to see strong engagement. As Alexander Ketter, Managing Director United States of America at Atolls, notes, the addition of cashback and the new extension makes it easier for consumers to save money during the holiday season. For more information, visit Coupons.com.