HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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Karan Sood is the Senior Director of Sales Operations at Rakuten Kobo. On this episode of the Go To Masters Show, he shares how pricing has evolved from a passive, cost-plus function to a strategic revenue driver that shapes entire go-to-market strategies.
- Transforming pricing from "order-taking" to strategic value creation across different business models
- Mastering the nuanced differences between PLG and sales-led pricing approaches
- Using compensation as the ultimate behavior-change lever to drive pricing transitions
94 episodes