had a great fun on the PPC Zone Podcast, the August 2024: Digging into the numbers ⛏️with

- Jyll Saskin Gales, Founder and Google Ads Coach at Inside Google Ads

- Sophie Fell, Director of Paid Media at Two Trees PP

- Nissha Goenka, Google Ads Trainer

On ppc.zone podcast, I shared my strategy presentation "How to scale Google Ads for Ecommerce with Product Variants". This strategy is ideal for online stores with single or fewer products that struggle to get traction with Google Shopping Ads.

Also, this strategy is ideal to scale your best selling products or high profit margin products with variants.

Besides, it also allows you legitimately run both Google Shopping and Performance Max campaigns without losing traction on Shopping campaigns.
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