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B2B sales isn’t about scripts or pressure tactics; it’s about solving real problems, building trust, and having the discipline to stick with habits long enough to see results. In episode 253, mindset coach and longtime B2B sales veteran Josh Flower shares the mindset shifts that carry you through the hard parts of business: the long sales cycles, the identity resets, the messy middle where consistency collapses.

We dig into authentic relationship-building, why belief in your offer matters more than charisma, and how regret reflection can improve decision-making overnight. This conversation is especially powerful for Gen X women solopreneurs navigating reinvention, rebuilding confidence, or returning to business after major disruption.

Show notes + resources: https://kandasrodarte.com/253
Strong CTA: Join The Gratitude Geek Lab for tools, structure, and community to grow your business on your terms. https://kandasrodarte.com/lab

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306 episodes