Let’s be real: most agents are using ChatGPT completely wrong—and then wondering why the results are generic, boring, or straight-up useless. If that’s been you, no shame. But it’s time to fix it because AI isn’t going anywhere and when used correctly, it can literally transform your business (and your life).

In this episode, I’m diving into one of my favorite topics: how to actually use ChatGPT as your marketing BFF, not just a vending machine spitting out meh captions. I’ll walk you through the 5 biggest mistakes I see agents making with AI, and exactly what to do instead so you can save time, sound like you, and actually enjoy creating content again.

In this episode, I cover:

• Why treating ChatGPT like a vending machine is sabotaging your content
• The truth about lazy prompts (and how to write a better one)
• How to train ChatGPT to sound like you and reflect your brand
• The reason your AI efforts are falling flat (spoiler: no strategy!)
• What you’re missing out on if you’re only using AI for captions
• How I use custom GPTs to run my business, manage my life, and keep my sanity as a mom of 3
• Why every agent should be using AI like a full-blown team member

This isn’t just a tech trend—it’s a total game changer for how you market, communicate, and scale your real estate business. And the best part? You don’t need to be tech-savvy to make it work for you. You just need to know how to train it right.

Want my exact system? Learn how to create your very own custom marketing assistant (that sounds just like you) inside my course: Custom ChatGPT for Real Estate – it’s only $47 and worth every penny.

Learn more: www.happyagent.co/chatgpt-for-real-estate

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