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How Steve McFarland Battles 1,100 Scams a Day and Still Leads with Heart
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In this episode of the Hart & Hustle podcast, we dive deep with Steve McFarland, CEO of the Better Business Bureau (BBB) of Silicon Valley and Los Angeles. Steve shares lessons from fighting international fraud, leading teams with heart, and handling over 1,100 scam complaints daily. From saving lives as a teen to building a family-like work culture, Steve reveals how trust, leadership, and resilience shape business success. We also explore how AI is impacting fraud prevention and consumer protection. Tune in for an inspiring conversation on leadership, purpose, and making a real impact!
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