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Next week a social media ban for anyone under-16 will take effect in Australia.

Some Meta accounts have already been deleted as the deadline looms.

Former Facebook Australia New Zealand CEO Stephen Scheeler told Heather du Plessis-Allan he believes an under-16 ban will become the 'new normal'.

"Now there are benefits to social media for many teens as well, but the negative effects, I think, are just too pronounced," he said.

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