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Behind The Brand: Episode 001 - The history of Pequod Coffee Tea & Spice Co.

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Manage episode 195287638 series 1918462
Content provided by Jason Hewitt and Jason V. Hewitt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jason Hewitt and Jason V. Hewitt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this episode, Jason Hewitt shares the story behind the largest coffee retailer in the world, Pequod Coffee Tea & Spice Company. The story covers the origin and rise of the world's largest coffee retailer, from its founding more than forty years ago, and goes on to describe how it became the worldwide brand we know and love today. Jason also explains the many layers of ascribed legend and myth that contributed to this brand's identity, which we we almost never knew.

  continue reading

21 episodes

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iconShare
 
Manage episode 195287638 series 1918462
Content provided by Jason Hewitt and Jason V. Hewitt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jason Hewitt and Jason V. Hewitt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this episode, Jason Hewitt shares the story behind the largest coffee retailer in the world, Pequod Coffee Tea & Spice Company. The story covers the origin and rise of the world's largest coffee retailer, from its founding more than forty years ago, and goes on to describe how it became the worldwide brand we know and love today. Jason also explains the many layers of ascribed legend and myth that contributed to this brand's identity, which we we almost never knew.

  continue reading

21 episodes

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