In this episode of Home Business Profits, Ray Higdon delves into effective strategies for closing sales without being aggressive or pushy. He emphasizes the importance of understanding the prospect's position rather than adhering to the outdated mantra of 'Always Be Closing.' Ray introduces the concept of the four P's: Pipeline, Posture, Position, and Perspective, focusing specifically on 'Position.' He advises against over-relying on family and friends for sales and stresses the importance of treating them like any other potential customer. Ray also underscores the necessity of building a strong brand and offers resources like his new book 'Faith-Driven Wealth' and 'Social Media ScriptBook' to help listeners improve their sales techniques and business acumen.

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👉 HigdonGroup.com/Book

👉 Network Marketers for Jesus

👉 HigdonGroup.com/Channel

👉 BrotherUp.com

Ray Higdon is a bestselling author of several books, renowned inspirational speaker, earner of multiple seven figures in a multi-million dollar home-based business, and founder of the Higdon Group, a Fortune 5000 company, where he's helped clients generate over 500,000 new customers through his proven coaching programs (https://rayhigdoncoaching.com).

Partner with Ray:

★ Take the 1K RankUp Challenge: https://rankmakers.com

★ Apply for Coaching: https://higdongroup.com/coaching

★ Invite to Speak: https://higdongroup.com/speaking

★ Order his Books: https://rankmakershop.com/collections/books-journals/book

Connect with Ray:

★ Podcast: https://higdongroup.com/podcast

★ Facebook: https://www.facebook.com/rayhigdonpage

★ Instagram: https://www.instagram.com/rayhigdon

★ Twitter: https://twitter.com/rayhigdon

★ LinkedIn: https://www.linkedin.com/in/rayhigdon

Thank you for watching and be sure to subscribe for more: https://www.youtube.com/@HigdonGroup

We believe in you!

Ray Higdon

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More About Ray:

Ray's Home Business Profits has had over 10 million downloads, with approximately 160k monthly downloads (https://higdongroup.com/podcast). The Higdon Group hosts annual events with as many as 2,000 people live and nearly 7,000 registered online for their Rank Maker community (https://rankmakers.com).

As a top keynote speaker, Ray has shared the stage with world-renowned thought leaders, including Tony Robbins, Les Brown, Brendon Burchard, Robert Kiyosaki, Bob Proctor, Gary Vaynerchuk, Grant Cardone, Magic Johnson, and many more (https://higdongroup.com/speaking).

Ray resides in Naples, Florida, with his wife Jessica, a prominent realtor. They have four children. As a follower of Jesus Christ, Ray incorporates faith-based principles into all of his decisions, life challenges, and business successes. They have raised over $1,000,000 to support families in need, fight human trafficking, and advance alternatives to traditional health care.

Learn more about Ray Higdon: https://www.rayhigdon.com