Sabir Semerkant is an Ecommerce expert, growth strategist, and founder of Growth by Sabir, where he helps brands unlock compounding growth through a proven framework called the 8D Method. With over 20 years of experience and $1B+ in revenue driven, Sabir has worked with everyone from Fortune 500s to DTC challengers, scaling brands like Canon, Tommy Hilfiger, and Sour Patch Kids along the way.

Today, Sabir leads growth across a wide range of eCommerce verticals, helping founders break through revenue plateaus with precision systems and operational clarity. His work is grounded in execution: simplifying tech stacks, identifying bottlenecks, and unlocking 2X results without chasing shiny tactics. In 2024 alone, his Rapid 2X program delivered a 108% average lift across 29 brands in just 21 days.

Whether he’s unpacking the real reasons most brands stall, breaking down why resumes don’t equal results, or showing how to grow without over-relying on Meta ads, Sabir brings a direct, operator-first mindset to the conversation.

He shares what it takes to scale in today’s crowded DTC space without gambling on paid, blindly outsourcing growth, or losing sight of what truly moves the needle.

In This Conversation We Discuss:

• [00:39] Intro
• [01:23] Learning marketing like a software upgrade
• [08:53] Improving CTR with daily copy experiments
• [14:55] Centralizing KPIs to drive clear decisions
• [19:11] Knowing your numbers without excuses
• [21:47] Segmenting real buyers from email signups
• [23:35] Testing ideas before scaling campaigns
• [28:32] Repositioning your product to fix weak growth
• [31:03] Aligning your whole team on brand growth
• [40:30] Avoiding the agency swap loop for growth

Resources:

• Subscribe to Honest Ecommerce on Youtube
• Turning Promising Ecom Brands Into Profitable Winners https://growthbysabir.com/
• Follow Sabir Semerkant https://www.linkedin.com/in/sabirsemerkant

If you’re enjoying the show, we’d love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!