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Content provided by Melissa Kontu, Christine Goos, Janni Widerholm, Melissa Kontu, Christine Goos, and Janni Widerholm. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Melissa Kontu, Christine Goos, Janni Widerholm, Melissa Kontu, Christine Goos, and Janni Widerholm or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
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Is LinkedIn the Next Frontier for Creators?

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Manage episode 476239691 series 3464975
Content provided by Melissa Kontu, Christine Goos, Janni Widerholm, Melissa Kontu, Christine Goos, and Janni Widerholm. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Melissa Kontu, Christine Goos, Janni Widerholm, Melissa Kontu, Christine Goos, and Janni Widerholm or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Is LinkedIn starting to look a lot like the next big creator playground?

In this debut episode, we’re diving into the rise of the LinkedInfluencer, how B2B brands like Hootsuite and Apollo are already tapping in, and whether this slow-burning platform might be the next TikTok (but for B2B and beyond).

Join us as we unpack the opportunity for creators on LinkedIn, and what it’ll take for the platform to really show up for them.

  • Who’s winning right now, what kind of content works, and how creators are breaking in.
  • Why LinkedIn’s "slow game" might actually be a power move for thoughtful creators.
  • The big pitch: the one thing we’d tell brands to do right now to stand out on LinkedIn.
  continue reading

51 episodes

Artwork
iconShare
 
Manage episode 476239691 series 3464975
Content provided by Melissa Kontu, Christine Goos, Janni Widerholm, Melissa Kontu, Christine Goos, and Janni Widerholm. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Melissa Kontu, Christine Goos, Janni Widerholm, Melissa Kontu, Christine Goos, and Janni Widerholm or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Is LinkedIn starting to look a lot like the next big creator playground?

In this debut episode, we’re diving into the rise of the LinkedInfluencer, how B2B brands like Hootsuite and Apollo are already tapping in, and whether this slow-burning platform might be the next TikTok (but for B2B and beyond).

Join us as we unpack the opportunity for creators on LinkedIn, and what it’ll take for the platform to really show up for them.

  • Who’s winning right now, what kind of content works, and how creators are breaking in.
  • Why LinkedIn’s "slow game" might actually be a power move for thoughtful creators.
  • The big pitch: the one thing we’d tell brands to do right now to stand out on LinkedIn.
  continue reading

51 episodes

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