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The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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You may be a rock star when it comes to marketing your clients' business.
But when it comes to your own, it might be an entirely different story. And you know what? That doesn't make you a bad marketer.
It's incredibly hard to market yourself—especially if you don't have a system to follow.
In this episode, I break down the three core pillars to attracting more clients:
- Looking good "on paper" to your ideal clients
- Having somewhere to invite people back to
- Opening conversations and fostering relationships
This might seem simple, and it is. But it's not easy. It takes time, energy, and commitment to build it out and for it to start working for you.
But with any luck, this framework (and the details I talk about in the episode) will make attracting clients a lot easier. When you have clarity, you can really lean into your efforts and start seeing traction faster than simply winging it.
Listen to this episode for all the nuances and details.
—k
202 episodes
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