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Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
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Strategy isn’t a wishlist—it’s a series of tough choices about where to play and how to win. In this episode, economist, entrepreneur, and Strategic Value Creation author Rupert Morrison joins Bill Banham to break down why so many organisations confuse goals with strategy, and how to build a simple, practical system that links strategy to plans, KPIs, and boardroom decisions.
Rupert walks through the core steps: define your unique value factors, map the capabilities that power them, and capture the activity system on one page. Then make it real with a plan-on-a-page showing today’s metrics, five-year targets, and the critical initiatives across customer, revenue, operations, finance, and people.
We also cover how to test for defensible advantage—network effects, brand strength, cornered resources, process power—so your organisation is building something competitors can’t easily copy.
For leaders wrestling with reporting, Rupert explains why most board packs fail and introduces a clear “view from the bridge” approach: start with highlights, lowlights, key issues, and explicit recommendations, then support the narrative with data. He also lifts the lid on private equity portfolio reporting and how tracking against the investment thesis can sharpen focus in any organisation.
If you want to turn ambition into a genuine advantage, this episode is for you!
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Chapters
1. Welcome And Guest Setup (00:00:00)
2. Why Work And Problem-Solving Matter (00:02:34)
3. From Org Design To Strategy Gaps (00:04:14)
4. Defining Strategy Versus Plans (00:06:10)
5. Activity Systems And One-Page Strategy (00:09:45)
6. Power In Markets And Defensibility (00:12:45)
7. Plan On A Page And Prioritization (00:15:10)
8. Board Packs That Drive Decisions (00:18:15)
9. Top-Down Meets Bottom-Up Learning (00:21:10)
10. Private Equity Portfolio Reporting (00:24:00)
11. How To Connect And Further Resources (00:26:35)
12. Closing And Subscribe Prompt (00:27:56)
902 episodes
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