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Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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Nicky Senyard, CEO, Fintel Connect
Gen Z trusts creators and niche financial influencers (finfluencers) more than brand ads. Today financial advice is just as likely to come from TikTok or Instagram as it is from a bank. That’s not necessarily a bad thing – banks and FinTechs may use affiliate partnerships to reach the Gen Z audience efficiently and compliantly with full-funnel visibility and real trackable performance. Nicky Senyard of partnership solutions provider Fintel Connect speaks to Robin Amlôt of IBS Intelligence.
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