Dr. Alaina Szlachta, founder of By Design Development Solutions and the Measurement Made Easy community, tackles a critical challenge facing L&D teams today. How do you shift from measuring learning activities to measuring actual business outcomes? Her expertise in sustainable assessment frameworks addresses the real-world struggle of proving learning impact when executive leadership demands concrete ROI evidence.
We'll discuss how to create data-enabled training programs that deliver real-time insights and transform your L&D role. Dr. Szlachta will share practical measurement strategies that align training with organizational goals and optimize program effectiveness during delivery. Learn how to evolve from a reactive service provider into a strategic partner who drives measurable performance improvements across the organization.

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Dr. Alaina Szlachta, an academic-turned-entrepreneur, founded By Design Development Solutions to help learning leaders use data strategically to drive measurable impact. Drawing on her background as a researcher and public health educator, she specializes in data strategy and systems implementation — from collection and analysis to sustainable workflows. Her approach transforms how L&D teams measure training, shifting focus from activity metrics to actual business outcomes and ROI.​
As author of the ATD Press book "Measurement and Evaluation on a Shoestring," Dr. Szlachta makes M&E accessible regardless of expertise or resources. Through her Measurement Made Easy community and speaking engagements, she equips L&D leaders with the data literacy needed to become strategic business partners. She's recognized for practical frameworks that help organizations build real-time assessment systems and prove learning impact at scale.

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