Artwork
iconShare
 
Manage episode 512566337 series 3656448
Content provided by SBC Eurasia. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by SBC Eurasia or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this episode of iGaming Accent, host Vakho Mdivani speaks with Nona Titanyan from Hybrid Interaction about her journey in the iGaming industry, transitioning from copywriting to CRM management. They discuss the importance of CRM strategies, compliance challenges in various markets, and the role of gamification as a workaround for compliance issues. Nona shares insights on measuring CRM effectiveness, the differences in strategies for tiered companies, and the future of iGaming with AI and automation. The conversation also touches on lessons learned from mistakes in CRM management and the evolution of gamification in the industry.

  continue reading

15 episodes