In this episode of I’m Too Busy! host Christina Flach sits down with Samantha Bergeron, a visionary in market research who has worked with powerhouse brands like Sephora,

Lululemon, and Amazon. Together, they explore how Gen Z consumer insights are reshaping the future of marketing, loyalty, and brand engagement.

✨ Key Topics Discussed:

• Why Gen Z values authenticity over brand loyalty

• How the new Face Value conference connects brands & consumers in real time

• Lessons from Sephora, Lululemon & Amazon on adapting to consumer shifts

• The risks brands face if they don’t evolve their Gen Z marketing strategy

• The role of empathy, listening, and AI-driven consumer insights in research

• Creative blocks, self-care, and the rituals that keep leaders inspired

Whether you’re a beauty founder, wellness entrepreneur, or apparel innovator, this episode

will give you practical takeaways and bold new ways to connect with Gen Z.

✨ Connect with Samantha:@facevaluecon & https://www.uncoverresearch.com/facevalue

✨ Connect with Christina:

Instagram: @ChristinaFlachMakeup

Podcast: @ImTooBusyPodcast

Website: www.christinaflach.com | www.imtoobusytv.com

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#genz #podcast #brands