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The power of Data is undeniable. And unharnessed - it’s nothing but chaos. Making data your ally. Using it to lead with confidence and clarity. Host Jess Carter is solving problems in real-time to reveal what’s possible. Helping communities and people thrive. This is Data Driven Leadership, a show brought to you by Resultant.
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It’s no secret that summer can be a slower season for retail, and the jewelry industry is no exception. After the excitement of spring engagements and before the holiday shopping season ramps up, many jewelers experience a noticeable dip in foot traffic and sales. But a summer slowdown doesn’t have to mean a complete stall in business.
This time of year offers a unique opportunity to refocus on services that deepen customer relationships and encourage visits - without relying solely on high-ticket purchases. If you’re feeling the effects of the seasonal slump, here are a few proven strategies to keep your store top-of-mind and your doors open to more customers.
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Chapters
1. Beating the Summer Slump: Services to Drive In-Store Traffic (00:00:00)
2. Summer Slump Introduction (00:00:18)
3. Jewelry Service Marketing Strategies (00:02:17)
4. Social Media and Email Campaigns (00:04:35)
5. Creating Custom Landing Pages (00:09:58)
6. Content Ideas for Jewelry Cleaning (00:13:40)
7. SEO Prep for Q4 Success (00:17:09)
8. Episode Closing (00:19:49)
239 episodes
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