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The official podcast of GamersWithJobs.com, the GWJCC is our way of providing a podcast that feels like you are hanging out with friends after a long day in the office. We strive for smart, in-depth discussions about the latest games and gaming-related news, as well as light, playful tangents. We're always thrilled to talk about the new hotness, explore fun and strange indie gems, and revisit games old and new.
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Ep 428 - How Collaboration Shapes Stronger Game Campaigns with Mario Kroll, CJ Melendez, Larry Kuperman
Indie Game Movement - The podcast about the business and marketing of indie games.
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Content provided by RenGen Media, Andrew Pappas, and Game Marketing Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by RenGen Media, Andrew Pappas, and Game Marketing Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
Many studios treat collaboration as a checkbox, handing off assets, approving plans, and expecting results. But the truth is, campaigns thrive or fail on the strength of the relationships behind them. In this episode, we unpack the real mechanics of effective partnerships in game marketing. From trust and transparency to managing creative disagreements, you'll hear how aligned teams turn campaigns into momentum-builders, and how misaligned ones fall short. Episode Shownotes Link: https://rengenmarketing.com/428
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