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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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In this video, we’ll break down how choosing the right ad mix—TikTok, Facebook, and Google Ads—helps your photography business capture awareness, nurture leads, and close bookings without chasing vanity metrics. Whether you’re a boutique portrait studio or a full-service wedding photographer, this is for you if you’re ready to scale up your marketing and sales the smart way.
💡 What You’ll Learn:
• Platform Roles & Stats – Why TikTok builds buzz, Facebook warms leads, and Google converts high-intent searchers
• Real-World Examples – How a studio booked 8 mini-sessions on TikTok and doubled lead gen on Facebook
• Data-Driven Best Practices – From CPM targets to CPC thresholds, plus A/B testing frameworks for continuous optimization
👉 Key Highlights:
✅ TikTok: 1.2B users, 95 min/day watch time, 1–2% click→booking rates
✅ Facebook: $0.97 avg. CPC, 12% click-to-reservation on carousel lead ads
✅ Google: 5.6B searches/day, 4–6% conversion on targeted search + Performance Max
📈 At MarketSurge, we help you turn ad spend into a predictable pipeline—using real data, not gut feel—to fill your calendar month after month.
🧠 Want to talk strategy or see it in action?
🎯 Book your 15-minute Value or Free Coffee Call:
https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee
🔗 Useful Links
🌐 Website: https://marketsurge.io
📘 Facebook Page: https://www.facebook.com/profile.php?id=100035121171654
💼 LinkedIn: https://www.linkedin.com/company/marketsurgeio
🐦 X / Twitter: https://x.com/marketsurging
🎙️ Podcast: https://marketsurge.transistor.fm/
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