Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by Ep.Log Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ep.Log Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
Player FM - Podcast App
Go offline with the Player FM app!

The Story Behind India's Oldest Optics Brand feat: Dr. Vivek Mendosa, Director Of Marketing @ LYNX - Lawrence & Mayo

56:07
 
Share
 

Manage episode 444976350 series 3590022
Content provided by Ep.Log Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ep.Log Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

From global travellers, philosophers, aristocrats and even India's most respected freedom fighters, Lawrence & Mayo for them have been the go-to destination for optical solutions.
You might have seen their stores on some of the high streets of India catering to a premium segment of optical products, but that's just one side to their 147 year empire.
The group is an expert in optical solutions not just in eyewear, but also in instrumentation!
From periscopes, telescopes & binoculars in the past to hi-tech optics in GPS, surveillance and drones, their brand LYNX has been at the forefront of hardware technological development.

In this exciting 3-part series, we sit down with Dr. Vivek Mendonsa, who is the Director of Marketing of LYNX - Lawrence & Mayo, and also the 3rd Generation taking care of the brand.
Part 1 of 3, we chat about -
✏️ some of the most interesting stories about their origins
✏️ Outlook towards the brand in 1900s
✏️ Evolution of fashion in eyewear space
✏️ Challenges of scaling a legacy brand
✏️ Building a multi-decade family business
✏️ What today's startups can learn about brand building from Lawrence & Mayo
& lots more!

You can follow us and leave us feedback on Facebook, Instagram, and Twitter @eplogmedia,

For advertising/partnerships you can send us an email at [email protected].

If you like this show, please subscribe and leave us a review wherever you get your podcasts, so other people can find us. You can also find us on https://www.eplog.media

DISCLAIMER: Listener Discretion Advised. The views expressed on all the shows produced and distributed by Ep.Log Media are personal to the host and the guest of the shows respectively and with no intention to harm the sentiments of any individual/organization.
The said content is not obscene or blasphemous or defamatory of any event and/or person deceased or alive or in contempt of court or breach of contract or breach of privilege, or in violation of any provisions of the statute, nor hurt the sentiments of any religious groups/ person/government/non-government authorities and/or breach or be against any declared public policy of any nation or state.

Ep.Log Media does not take any liability for the accuracy or completeness of the information presented in the podcast. Listener discretion is advised.

See omnystudio.com/listener for privacy information.

  continue reading

60 episodes

Artwork
iconShare
 
Manage episode 444976350 series 3590022
Content provided by Ep.Log Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ep.Log Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

From global travellers, philosophers, aristocrats and even India's most respected freedom fighters, Lawrence & Mayo for them have been the go-to destination for optical solutions.
You might have seen their stores on some of the high streets of India catering to a premium segment of optical products, but that's just one side to their 147 year empire.
The group is an expert in optical solutions not just in eyewear, but also in instrumentation!
From periscopes, telescopes & binoculars in the past to hi-tech optics in GPS, surveillance and drones, their brand LYNX has been at the forefront of hardware technological development.

In this exciting 3-part series, we sit down with Dr. Vivek Mendonsa, who is the Director of Marketing of LYNX - Lawrence & Mayo, and also the 3rd Generation taking care of the brand.
Part 1 of 3, we chat about -
✏️ some of the most interesting stories about their origins
✏️ Outlook towards the brand in 1900s
✏️ Evolution of fashion in eyewear space
✏️ Challenges of scaling a legacy brand
✏️ Building a multi-decade family business
✏️ What today's startups can learn about brand building from Lawrence & Mayo
& lots more!

You can follow us and leave us feedback on Facebook, Instagram, and Twitter @eplogmedia,

For advertising/partnerships you can send us an email at [email protected].

If you like this show, please subscribe and leave us a review wherever you get your podcasts, so other people can find us. You can also find us on https://www.eplog.media

DISCLAIMER: Listener Discretion Advised. The views expressed on all the shows produced and distributed by Ep.Log Media are personal to the host and the guest of the shows respectively and with no intention to harm the sentiments of any individual/organization.
The said content is not obscene or blasphemous or defamatory of any event and/or person deceased or alive or in contempt of court or breach of contract or breach of privilege, or in violation of any provisions of the statute, nor hurt the sentiments of any religious groups/ person/government/non-government authorities and/or breach or be against any declared public policy of any nation or state.

Ep.Log Media does not take any liability for the accuracy or completeness of the information presented in the podcast. Listener discretion is advised.

See omnystudio.com/listener for privacy information.

  continue reading

60 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Listen to this show while you explore
Play