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How to Eliminate a Key Pricing Variable in 2025

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Manage episode 461224128 series 3601368
Content provided by Tom Stimson and The Stimson Group. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom Stimson and The Stimson Group or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Is your event pricing stuck in the past?

In this straight-talking episode, I debunk the myth that shorter events should cost less. Follow along as I share a real story about a client who never updated his pre-pandemic prices, and discover why moving to a “one day = one week” pricing model might be the key to better profitability.

You’ll learn why quality talent costs more for one-day shows and how to confidently price your services based on true value instead of old rental equipment habits. This episode is perfect for event professionals ready to stop leaving money on the table!

Visit trstimson.com for more resources.

Follow Tom on LinkedIn

  continue reading

174 episodes

Artwork
iconShare
 
Manage episode 461224128 series 3601368
Content provided by Tom Stimson and The Stimson Group. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom Stimson and The Stimson Group or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Is your event pricing stuck in the past?

In this straight-talking episode, I debunk the myth that shorter events should cost less. Follow along as I share a real story about a client who never updated his pre-pandemic prices, and discover why moving to a “one day = one week” pricing model might be the key to better profitability.

You’ll learn why quality talent costs more for one-day shows and how to confidently price your services based on true value instead of old rental equipment habits. This episode is perfect for event professionals ready to stop leaving money on the table!

Visit trstimson.com for more resources.

Follow Tom on LinkedIn

  continue reading

174 episodes

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