Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by Interpreting Wine and Lawrence Francis' Interpreting Wine podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Interpreting Wine and Lawrence Francis' Interpreting Wine podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Ep 588: Matt Deller, CEO, Wirra Wirra and Ashton Hills, Mosaic of Wine Series 2

54:45
 
Share
 

Manage episode 477512929 series 2318697
Content provided by Interpreting Wine and Lawrence Francis' Interpreting Wine podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Interpreting Wine and Lawrence Francis' Interpreting Wine podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

We continue the Mosaic of Wine series today in the company of Matt Deller, CEO, Wirra Wirra and Ashton Hills

Matt Deller Origin Story and Culture - Early mentors, Commercialisation focus in New Zealand, US and Australia

Expertise - Wirra Wirra deep dive, Customer segmentation and End need states, Translating the McLaren Vale story

Challenge - Connection and Communication with new drinkers

Service - Learnings from other categories, Wine club and events, Understanding your strengths, Communication channels

Purpose - Australia opportunities for media storytelling, Unpacking the diversity of Australian wine

Contact Details and Outro

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/588

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

Intro and outro music The New Investors http://newinvestors.dk/ Contact: [email protected]

GUEST CONTACT: Matt Deller, CEO, Wirra Wirra and Ashton Hills

https://www.wirrawirra.com

Grenache tasting: https://www.eventbrite.co.uk/e/next-generation-grenache-the-new-wave-of-premium-australian-grenache-tickets-1289586340459?aff=oddtdtcreator

Date recorded: 2 April 2025

Listen and subscribe - https://www.interpretingwine.com/588

CONTACT ME:

Email: [email protected]

SOCIAL LINKS:

Instagram - https://www.interpretingwine.com/instagram/

Facebook - https://www.interpretingwine.com/facebook

Youtube - https://www.interpretingwine.com/youtube

Twitter X - https://www.interpretingwine.com/twitter

Linkedin - https://www.interpretingwine.com/linkedin

  continue reading

592 episodes

Artwork
iconShare
 
Manage episode 477512929 series 2318697
Content provided by Interpreting Wine and Lawrence Francis' Interpreting Wine podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Interpreting Wine and Lawrence Francis' Interpreting Wine podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

We continue the Mosaic of Wine series today in the company of Matt Deller, CEO, Wirra Wirra and Ashton Hills

Matt Deller Origin Story and Culture - Early mentors, Commercialisation focus in New Zealand, US and Australia

Expertise - Wirra Wirra deep dive, Customer segmentation and End need states, Translating the McLaren Vale story

Challenge - Connection and Communication with new drinkers

Service - Learnings from other categories, Wine club and events, Understanding your strengths, Communication channels

Purpose - Australia opportunities for media storytelling, Unpacking the diversity of Australian wine

Contact Details and Outro

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/588

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

Intro and outro music The New Investors http://newinvestors.dk/ Contact: [email protected]

GUEST CONTACT: Matt Deller, CEO, Wirra Wirra and Ashton Hills

https://www.wirrawirra.com

Grenache tasting: https://www.eventbrite.co.uk/e/next-generation-grenache-the-new-wave-of-premium-australian-grenache-tickets-1289586340459?aff=oddtdtcreator

Date recorded: 2 April 2025

Listen and subscribe - https://www.interpretingwine.com/588

CONTACT ME:

Email: [email protected]

SOCIAL LINKS:

Instagram - https://www.interpretingwine.com/instagram/

Facebook - https://www.interpretingwine.com/facebook

Youtube - https://www.interpretingwine.com/youtube

Twitter X - https://www.interpretingwine.com/twitter

Linkedin - https://www.interpretingwine.com/linkedin

  continue reading

592 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Listen to this show while you explore
Play