Go offline with the Player FM app!
#563 Kass Lawrence: 🌍 From MSPs to YouTube: Kass Lawrence’s Journey
Manage episode 468554948 series 2976974
In this insightful episode, Joey Pinz sits down with Kass Lawrence, who brings a wealth of experience from the MSP world and cybersecurity. From supporting her husband’s MSP to transitioning into sales and security with Blumera, Kass shares her unexpected journey into the industry, the realities of MSP life, and why she never wants to own one herself.
💡 Top 3 Highlights:
✅ MSP Challenges: Kass discusses the biggest pain points for MSPs—cybersecurity threats, talent retention, and growth.
✅ Transparency in Sales: Why being honest and direct with MSPs builds trust and avoids empty promises.
✅ Tool Overload & Security: How MSPs can avoid redundant tools, consolidate their stacks, and stay secure without overspending.
Kass shares her experience attending IT Nation Evolve in Houston, how she connects with MSPs, and the one skill salespeople struggle with most—saying NO. If you want real talk on MSPs, cybersecurity, and sales, this episode is a must-listen!
🏷️ SEO Elements
📌 Meta Tag:
Join Joey Pinz and Kass Lawrence for a deep dive into MSP life, cybersecurity, and sales strategies. Discover how MSPs can tackle security threats, tool overload, and talent retention in today’s market.
📌 Tags:
#MSP #Cybersecurity #TechSales #MSPMarketing #ITNation #TransparencyInSales #MSPChallenges #GrowthStrategies #TechPodcast
📌 Slug:
kass-lawrence-msp-sales-security
📌 Focus Keyphrase:
MSP cybersecurity challenges and sales strategies
---
Join us for enlightening discussions that spark growth and exploration.
Hosted by Joey Pinz, this Discipline Conversations Podcast offers insights and inspiration.
🎧 Listen on Your Favorite Platforms:
• Spotify (Video): https://podcasters.spotify.com/pod/show/joeypinz
• Apple: https://podcasts.apple.com/us/podcast/joey-pinz-discipline-conversations/id1583997438
• Spotify: https://open.spotify.com/show/69SFwY3XSwcw9qNvElAn10
• Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5idXp6c3Byb3V0LmNvbS8xODI4OTA2LnJzcw
• YouTube: https://www.youtube.com/c/JoeyPinzDisciplineConversations?sub_confirmation=1
🌐 Explore More:
• Website: https://www.joeypinz.com
• Link Tree: https://linktr.ee/joeypinz
• Follow on Social Media: @TheJoeyPinz (Instagram, Twitter (X), Facebook, TikTok, Minds, YouTube)
• Subscribe: https://joeypinzconversations.com/subscribe/
🎵 Music by Tom Izzo: @wahlsinger https://tomizzomusic.com
💡 Support the Podcast:
• Subscribe: https://joeypinzconversations.com/subscribe/
• Patreon: https://www.patreon.com/joeypinz
• One-Time Payment: https://tinyurl.com/c6dx4hck
Subscribe, follow, and rate with 5 stars if you enjoy these conversations.
Connect with us across various platforms and don't forget to join our newsletter for updates!
#Podcast #Conversations #PersonalGrowth #ThoughtLeadership #Mindfulness
#SelfImprovement #LearningJourney #Motivation #ThoughtProvoking
#KnowledgeSharing #LifeLessons #Interviews #Discipline #InspireChange
#ListenAndLearn #MeaningfulDialogues #Empowerment #Curiosity
#JoeyPinzChats #JoeyPinz #JoeyPinzDiscipline #JPC #JoeyPinnzConversations
#PodMatch
Want to be a guest on Joey Pinz Discipline Conversations? Send Joey Pinz a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/thejoeypinz
Episode Links:
563 Kass Lawrence
https://www.linkedin.com/in/kass-lawrence-13a964b3/
MSP Specialist Blumira
[email protected]
606 episodes
Manage episode 468554948 series 2976974
In this insightful episode, Joey Pinz sits down with Kass Lawrence, who brings a wealth of experience from the MSP world and cybersecurity. From supporting her husband’s MSP to transitioning into sales and security with Blumera, Kass shares her unexpected journey into the industry, the realities of MSP life, and why she never wants to own one herself.
💡 Top 3 Highlights:
✅ MSP Challenges: Kass discusses the biggest pain points for MSPs—cybersecurity threats, talent retention, and growth.
✅ Transparency in Sales: Why being honest and direct with MSPs builds trust and avoids empty promises.
✅ Tool Overload & Security: How MSPs can avoid redundant tools, consolidate their stacks, and stay secure without overspending.
Kass shares her experience attending IT Nation Evolve in Houston, how she connects with MSPs, and the one skill salespeople struggle with most—saying NO. If you want real talk on MSPs, cybersecurity, and sales, this episode is a must-listen!
🏷️ SEO Elements
📌 Meta Tag:
Join Joey Pinz and Kass Lawrence for a deep dive into MSP life, cybersecurity, and sales strategies. Discover how MSPs can tackle security threats, tool overload, and talent retention in today’s market.
📌 Tags:
#MSP #Cybersecurity #TechSales #MSPMarketing #ITNation #TransparencyInSales #MSPChallenges #GrowthStrategies #TechPodcast
📌 Slug:
kass-lawrence-msp-sales-security
📌 Focus Keyphrase:
MSP cybersecurity challenges and sales strategies
---
Join us for enlightening discussions that spark growth and exploration.
Hosted by Joey Pinz, this Discipline Conversations Podcast offers insights and inspiration.
🎧 Listen on Your Favorite Platforms:
• Spotify (Video): https://podcasters.spotify.com/pod/show/joeypinz
• Apple: https://podcasts.apple.com/us/podcast/joey-pinz-discipline-conversations/id1583997438
• Spotify: https://open.spotify.com/show/69SFwY3XSwcw9qNvElAn10
• Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5idXp6c3Byb3V0LmNvbS8xODI4OTA2LnJzcw
• YouTube: https://www.youtube.com/c/JoeyPinzDisciplineConversations?sub_confirmation=1
🌐 Explore More:
• Website: https://www.joeypinz.com
• Link Tree: https://linktr.ee/joeypinz
• Follow on Social Media: @TheJoeyPinz (Instagram, Twitter (X), Facebook, TikTok, Minds, YouTube)
• Subscribe: https://joeypinzconversations.com/subscribe/
🎵 Music by Tom Izzo: @wahlsinger https://tomizzomusic.com
💡 Support the Podcast:
• Subscribe: https://joeypinzconversations.com/subscribe/
• Patreon: https://www.patreon.com/joeypinz
• One-Time Payment: https://tinyurl.com/c6dx4hck
Subscribe, follow, and rate with 5 stars if you enjoy these conversations.
Connect with us across various platforms and don't forget to join our newsletter for updates!
#Podcast #Conversations #PersonalGrowth #ThoughtLeadership #Mindfulness
#SelfImprovement #LearningJourney #Motivation #ThoughtProvoking
#KnowledgeSharing #LifeLessons #Interviews #Discipline #InspireChange
#ListenAndLearn #MeaningfulDialogues #Empowerment #Curiosity
#JoeyPinzChats #JoeyPinz #JoeyPinzDiscipline #JPC #JoeyPinnzConversations
#PodMatch
Want to be a guest on Joey Pinz Discipline Conversations? Send Joey Pinz a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/thejoeypinz
Episode Links:
563 Kass Lawrence
https://www.linkedin.com/in/kass-lawrence-13a964b3/
MSP Specialist Blumira
[email protected]
606 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.