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Best friends Joel and Matt are the co-hosts of How to Money which is all about providing the knowledge & tools that normal folks need to thrive in areas like debt payoff, DIY investing, and crucial money tricks that will provide continuous help along your journey. We believe that access to unbiased and jargon-free personal finance guidance is more necessary than ever before. When you handle your money in a purposeful, thoughtful way that works for your lifestyle, you can really start living ...
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(00:00) Preview
(00:46) How to Use Viral Content to Drive Business Revenue
(10:08) Scaling Without Losing Revenue Per Follower
(12:04) Importance of Storytelling on Social Media
(15:25) Why Podcast Clips Go Viral
(20:36) How to Make Your Content Emotionally Engaging
(27:09) Why Ashton Hall’s Content is Going Viral
(29:21) Building Your Offer Before Chasing Attention
(35:25) Why Going Viral Doesn’t Mean More Sales
(39:13) The Strategy Behind Clipper Accounts
(40:38) Founder-Led vs Brand-Led Content
(45:24) How to Get Comfortable on Camera
(54:45) The Biggest Struggles with Creating Content
(56:45) How to Get an ROI on Content
(59:42) Why Mastering Social Media Takes Time
Chapters
1. How to Turn Viral Content into Revenue (00:00:00)
2. The Generalist Principle Explained (00:03:31)
3. Content Formats That Scale Business Growth (00:06:54)
4. Social Media ROI: Followers vs Revenue (00:13:29)
5. The Psychology of Content Connection (00:21:35)
6. Building Your Personal Growth Mindset (00:29:44)
7. Success and Self-Worth: The Journey Forward (00:54:40)
314 episodes
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